by David Kindervater | Dec 4, 2019 | Brand Marketing, Franchise Brand Management, Veterinary Marketing |
Almost 70% of U.S. households have a dog or cat, and these domesticated animals are living in style. U.S. pet owners spend over $75 billion a year on pet products, according to an American Pet Products Association survey. That includes food, toys, clothes, bedding,... 
by David Kindervater | Aug 7, 2018 | Brand Marketing, Local Marketing Automation, Marketing Automation |
The phrase “localized marketing” brings to mind a small business working to attract a regional community of customers. Most of us imagine the mom and pop store whose primary focus is to sell to their neighboring clientele. While that may be true to a...