Hospitality Brand Management Solutions
Managing the local marketing collateral for distributed hotel locations is easy with Brand Management software from BlueSky ETO. Your hotel needs local marketing collateral quickly. From print ads and direct mail campaigns, to email or in-location collateral, getting the right materials in place is critical to your success. The solution is powerful brand management software that empowers local marketers while maintaining global brand compliance.
Local Marketing Flexibility with Global Brand Compliance
All Your Marketing in One Location
Each location has access to a complete library of marketing collateral that they can customize as needed. You control the assets and local marketing teams can create the materials they need through customizable templates.
Omni-Channel Collateral
Your Brand Marketing Center (BMC) includes templates for print, direct mail, email and in-hotel collateral in one location. You can also add specialty items into your BMC for added flexibility and convenience.
Integrated Order Management & Reporting
Every solution is built to order to meet your needs. Your brand management software includes complete order management system and reporting functions so you always have the insight you need. Your BMC can integrate with your marketing technology stack.
Your Hospitality Brand Management software is engineered to order based on your specific needs and our vast experience in the industry.
Brand Marketing Centers: Sophisticated, web-based marketing portals to meet your brand management needs. Streamline productions, improve marketing consistency and effectiveness for greater ROI. Learn more
Automated Marketing Campaigns: Produce marketing collateral based upon trigger events. Customized marketing templates and business rules seamlessly build, produce and distribute local marketing materials. Learn more
Digital Asset Management: A single, secure location for all your marketing collateral with robust tagging and version controls. Asset management that is fully integrated with your MarCom technology stack. Learn more
Brand Management Solution Demo: Try the BlueSky ETO solution for yourself with a Free Live Demo. Your program will be customized for your brand, but here’s a sample of the most popular features. Try the Demo Now
Recent Hospitality Industry Articles
Localized Marketing: It’s Not Just for Small Businesses
The phrase "localized marketing" brings to mind a small business working to attract a regional community of customers. Most of us imagine the mom and pop store whose primary focus is to sell to their neighboring clientele. While that may be true to a certain extent,...
7 Benefits of Marketing Resource Management Software
Only 61% of marketers believe their marketing strategy is effective. Are you one of them? Many marketers struggle to measure and prove the ROI of their marketing efforts. These challenges make it even more difficult to evolve past ineffective strategies...
5 Lead Nurturing Campaign Strategies Every Marketer Should Follow
Is converting leads your top priority? If you said yes, you're not alone. 57% of businesses identify converting qualified leads into customers and clients as a top priority. So what's holding you back? If you're like many marketers and sales experts, you...
Case Studies
Free Brand Marketing Consultation
Contact us for a free, personalized demonstration of BlueSky ETO brand management solutions based on your organization’s unique needs.
Try Live Demo
Experience the easy-to-use power of BlueSky ETO’s brand management software with a test flight in our free Live Demo – the Flight Simulator.