by David Kindervater | May 21, 2018 | Agency Brand Management Tools, Brand Compliance, Brand Management Software, Brand Marketing, Local Marketing Automation |
As a marketing executive, your goals are clear. Your brand has an identity. And you have a compelling brand story to tell. But you need the tools to make it run like a well-oiled marketing machine. Then you can increase sales, gather higher-quality leads, and gain an... 
by Alayna Frankenberry | Dec 19, 2017 | Franchise Brand Management, Global Brand Management, Local Marketing Automation |
Few industries evolve as quickly as marketing. In fact, 76% of marketers believe marketing has changed more in the past two years than in the last 50. Franchise marketing is no exception. New technologies introduce new challenges, but they also bring new... 
by Alayna Frankenberry | Dec 5, 2017 | Brand Management Software, Brand Marketing, Digital Asset Management, Local Marketing Automation |
Only 61% of marketers believe their marketing strategy is effective. Are you one of them? Many marketers struggle to measure and prove the ROI of their marketing efforts. These challenges make it even more difficult to evolve past ineffective strategies and also... 
by Alayna Frankenberry | Sep 22, 2017 | B2B Marketing, Brand Marketing, Local Marketing Automation |
Is converting leads your top priority? If you said yes, you’re not alone. 57% of businesses identify converting qualified leads into customers and clients as a top priority. So what’s holding you back? If you’re like many marketers and sales experts,... 
by Alayna Frankenberry | Jun 2, 2017 | B2B Marketing, Brand Marketing, Global Brand Management, Local Marketing Automation |
The global marketing automation market will reach $5.5 billion by 2019. The market owes a large part of its success to growing adoption by B2B companies. In fact, there are nearly 11 times more organizations using B2B marketing automation now than in 2011. As more...