by David Kindervater | Apr 27, 2021 | Brand Management Software, Hotel Brand Management |
When you’re marketing for hospitality and tourism, your goal is to create a foundation of loyal, satisfied customers. Of course, that’s easier said than done. You have to know what your patrons need before they do. That means placing a priority on customer... 
by David Kindervater | Dec 12, 2019 | Franchise Brand Management, Global Brand Management, Hotel Brand Management |
There are almost 30,000 hotel franchises in the U.S. alone. That means to stand out, you’ll need to market your business as the extra special entity it is. A brand management software platform should be among your top priorities. This cloud-based software... 
by David Kindervater | Oct 2, 2018 | Brand Marketing, Franchise Brand Management, Hotel Brand Management, Recreation Marketing, Veterinary Marketing |
As a franchise owner, the secret to success lies in setting goals for your business—goals that are specific, measurable, achievable, relevant, and time-bound. This enables your business to improve, grow, and become more profitable. One of the most important goals... 
by David Kindervater | May 17, 2018 | Brand Marketing, Hotel Brand Management, Retail Brand Management |
With your luxury brand, the focus is on the superior quality of your product or service. But you’ll also need luxury marketing materials to accurately promote them. Whether you’re a distributed marketer, a marketing agency, a franchise, or a brand... 
by Bethani Cameron | Oct 19, 2017 | Brand Marketing, Hotel Brand Management, Personalized Marketing, Recreation Marketing, Retail Brand Management |
High-quality products and services are a critical component of any successful business. But quality is not the only thing that drives sales. Your approach to sales can make a substantial difference in how customers perceive you, and whether or not they want to keep...