by David Kindervater | Nov 7, 2019 | Agency Brand Management Tools, Brand Management Software, Brand Marketing |
Building your brand takes time. You’re determining your target audiences. You’re defining the benefits your brand offers. And you’re establishing your brand voice. Plus you’re always working to staying ahead of your competitors. But you have to... by David Kindervater | Oct 8, 2019 | Agency Brand Management Tools, Brand Management Software, Brand Marketing, Digital Asset Management, Franchise Brand Management |
From direct mail to digital ads and printed collateral, your modern-day marketing goal is to present your brand consistently and strategically regardless of how many locations you have to account for. A brand management platform can be your competitive advantage if... by David Kindervater | Sep 25, 2019 | Agency Brand Management Tools, Brand Management Software, Brand Marketing, Global Brand Management |
One of the biggest differences between a good brand and a great one is consistency. Your brand is the way people perceive you. It’s how they think and feel when they hear your name or see your logo. But it takes time to build your brand—and it requires... by David Kindervater | Aug 7, 2019 | Agency Brand Management Tools, Events |
HubSpot’s INBOUND conferencehas evolved from a small annual marketing seminar into a full-blown gathering of the best business minds in the world. The four-day forum at the Boston Convention and Exhibition Center (aka the INBOUND mothership) features inspiring... by David Kindervater | Nov 5, 2018 | Agency Brand Management Tools, Brand Management Software, Brand Marketing, Digital Asset Management |
As a smart marketer, you know what’s important when it comes to managing a brand. You need to decide what technology to use. There needs to be enough money in your budget to work with. You should be in tune with your customers and their ever-changing behaviors....