by David Kindervater | Jun 12, 2018 | Agency Brand Management Tools, Brand Compliance, Brand Management Software, Brand Marketing, Global Brand Management |
As a marketing executive, you know how important brand compliance is for your organization. It’s not only about getting everyone on board with your marketing plan, it’s also about giving them the tools they need to be successful. And when their success... 
by David Kindervater | May 21, 2018 | Agency Brand Management Tools, Brand Compliance, Brand Management Software, Brand Marketing, Local Marketing Automation |
As a marketing executive, your goals are clear. Your brand has an identity. And you have a compelling brand story to tell. But you need the tools to make it run like a well-oiled marketing machine. Then you can increase sales, gather higher-quality leads, and gain an... 
by David Kindervater | Apr 17, 2018 | Brand Compliance, Brand Management Software, Brand Marketing |
Brand compliance. It helps generate nearly 25% more sales. Yet over 60% of organizations report that their branded content and marketing materials don’t conform to brand guidelines much of the time. Those are startling numbers considering the results. You need... 
by Alayna Frankenberry | Aug 22, 2017 | Brand Compliance, Brand Marketing, Financial Services Brand Management |
Jeff Bezos once said, “Your brand is what other people say about you when you’re not in the room.” What does your brand conversation sound like? If you’re saying one thing and consumers are hearing something else, it’s time to improve your franchise brand consistency.... 
by Alayna Frankenberry | Jul 21, 2017 | Agency Brand Management Tools, Brand Compliance, Brand Marketing |
Henry Ford once said, “If I had asked people what they wanted, they would have said faster horses.” There’s a marketing truism nuzzled into that statement— that while good businesses simply meet a need, great businesses exceed expectations. Like Ford, innovative...