Brand Management Software and Automated Marketing Campaigns
Brand Management Solutions. Engineered to Order.
BlueSky ETO develops Brand Management Software to increase marketing effectiveness and productivity. Maintain brand compliance and empower your local marketers to develop creative within brand standards.
Watch the video below for a brief introduction to BlueSky ETO, then check-out our Case Studies and watch more detailed video highlights of the industries and organizations we have helped.
Built for distributed brands and franchises with local marketing needs. Local partners customize marketing materials within brand guidelines and have access to asset libraries and other marketing resources .
Any ongoing or repeating communication may be automated and distributed using print, email, SMS or social channels, with detailed reporting and tracking capabilities. Perfect for heavily versioned multi-touch campaigns with many variable elements.
Our Digital Asset Management software integrates seamlessly with our Brand Marketing Centers and our Automated Marketing Production solutions. We specialize in helping marketing departments organize their marketing assets and make them easily available to users in the field. Our core offering is a cloud-based, web-accessible solution with customizable interfaces and storage options.
Recent Blog Posts from BlueSky ETO
Henry Ford once said, “If I had asked people what they wanted, they would have said faster horses.” There’s a marketing truism nuzzled into that statement— that while good businesses simply meet a need, great businesses exceed expectations. Like Ford,...
What is a brand? In the words of Seth Godin, “A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another.” A business’s success is built on decisions,...
“When you know better you do better.” - Maya Angelou We’ve all heard the phrase “knowledge is power.” The universal mantra is what drives many of us to educate ourselves. Whether our lessons are learned in university lectures, convention halls, libraries, or online...